Step 1: January 13, Registration Opens

To register, simply click on the Get Started button at the bottom of this screen. You will be prompted to connect through your Twitter account and answer a few questions to begin your application.

Remember, you MUST be a student in college or portfolio school with a graduation date between fall 2011 and summer 2013 to be eligible.

Step 2: February 13 – 25, Submit Your 13-Tweet Application

Starting on February 13th, you have thirteen days to submit your application in the form of thirteen career-launching tweets.  Yep that's right, you've got thirteen 140-character chances to showcase your capabilities. To demonstrate your creativity.  To engage us. To make an impression. And from the thirteen-tweet applications, we'll choose a group of finalists to invite to the agency for personal interviews.

The Tweeting Guidelines:

Include the following primary hashtag in all tweets:  #L13

Also include ONE of the following secondary hashtags to identify your targeted internship discipline (for a total of two hashtags):

• For Account Planning: #CMap
• Our account planners get to the heart of brand questions, and come out the other side with brand insights.  They build great strategy.

• For Account Management: #CMam
• Account management teams guide and direct the relationship between the agency and our clients.

• For Creative: #CMcr8
• Our creatives take a brand idea and bring it to life. Either through art or copy, their hands make the work people see.

• For Media: #CMcpm
• Media teams decide when, where and how to best deliver a brand message, and then get the deal done.  They make sure the right audience sees the work.

• For Technology: #CMt3ch
• Our technologists generate ideas and craft the code it takes to create truly engaging digital experiences. They make the cool stuff happen.

Keep in mind that during the thirteen days of tweeting, thirteen non-profit causes will be vying by social-media vote to be the 2012 Lucky 13 Case Study. (Learn more about that process here.) Yes that means the winning cause will become the pro bono client of the 2012 interns. Maybe a particular cause speaks to you? Tweet about it! Retweet it! Vote for it! It is by no means necessary to reference these Lucky 13 Causes in your tweets, but the inspiration is there for the taking.

Pay attention to time. Tweeting is open between the dates of February 13-25, 2012. That's a thirteen-day period, if you couldn't guess.

We're not giving preference to candidates who get their tweets in early or who tweet one tweet per day. But we will notice if an idea gets copied or doesn't seem original.  

Be brave and be you and be confident about the 13 ways you choose to introduce yourself to us!

Still have questions?  See the FAQ

We're excited to get to know you! And we look forward to working with you this summer. Good luck!